We believe that the skincare industry is in need of a complete overhaul, to become better in every way- from protecting the planet to supporting our communities. When The Cure began, we were frustrated with the state of the beauty industry: it was filled with lots of plastic waste, poor quality ingredients, and little transparency. Products listed as “clean” were still full of toxic additives. What if you could have both- products better for the planet, and better for your skin? At The Cure, we aim to provide the utmost transparency around product sourcing. All of our products are made in Canada, some even include upcycled ingredients, to help us reduce our carbon footprint. But, our personal sustainability work is just the start- join us in demanding better of the skincare industry by trying out The Cure line.